Length: 3,000 Words
Using an industry of your choice, assess the following aspects:
a) identify the industry's driving forces of change after COVID-19 crisis happened, and assess the impact they will have on the industry; b) develop a strategic group map to show how rivals are positioned; c) identify the industry key success factors; d) based on the above information, what assessment can be made about the future attractiveness of the industry?
You must use information sources to support your discussion, such as websites, newspaper and magazine articles, journal articles, and books. Each information source used must be referenced correctly in the body of the paper, and in a reference list.
Budget: RM 50.00 - RM 100.00
Deadline: June 18, 2020
Tags: international business, strategic management